# What makes you click "Purchase"

**URL:** <https://forum.choiceofgames.com/t/what-makes-you-click-purchase/47080>\
**Category:** General\
**Created:** [December 7, 2018, 7:13pm UTC](https://forum.choiceofgames.com/t/what-makes-you-click-purchase/47080 "2018-12-07T19:13:20Z")\
**Posts on this page:** 1\
**Showing post:** 24

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**Author:** ![Mary\_Duffy](https://sea3.discourse-cdn.com/choiceofgames/user_avatar/forum.choiceofgames.com/mary_duffy/32/5311_2.png) [@Mary\_Duffy](https://forum.choiceofgames.com/u/Mary_Duffy)\
**Post date:** [December 7, 2018, 10:03pm UTC](https://forum.choiceofgames.com/t/what-makes-you-click-purchase/47080/24 "2018-12-07T22:03:27Z")

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I’m interested to know that many (most?) people go by the demo. For one, I don’t have a lot of info on how many people are playing the demos, but that aside, I find it interesting because one of the things I work to drill into authors is Kurt Vonnegut’s advice on fiction: Start as close to the end of the story as possible. Meaning, don’t preamble, don’t explain, don’t lay a lot of expository pipe–put me in the action, immediately. Which is one of the things I really admire about the opening of, for instance, [Mask of the Plague Doctor](https://forum.choiceofgames.com/t/mask-of-the-plague-doctor-wip/46096). Let’s _get IN THERE!_

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